All Articles
T3 Insight Monthly Digest Articles
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September 2021
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T3 Sixty ranks the residential real estate brokerage industry’s most powerful and influential leaders and executives. nominate a leader you feel is worthy.
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September 2021
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While real estate companies tout many potential applications, AI is actually in its relatively early stages in the industry
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September 2021
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Housing affordability has become a big challenge in communities throughout the U.S., as home prices rise, particularly at lower price points
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August 2021
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The large real estate brokerages and technology companies are getting even larger. And it is becoming more difficult to determine who owns whom when companies maintain the brands of some firms they acquire. This post summarizes the most significant brands operated some of the industry’s largest companies.
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August 2021
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Many real estate leaders are realizing that improving the diversity of their leadership teams support their corporate ideals, but they may not realize that it improves their bottom lines. In this article, we discuss the business case for improving diversity on real estate leadership teams
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August 2021
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Increasingly, the power of real estate technology does not lie with the systems brokers and teams use, but in how they use them. And perhaps nothing influences the way companies can use different technologies than the degree to which they integrate with each other. In this article, we outline the four main types of real estate integrations with examples of each.
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July 2021
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As the brokerage industry matures into one with more public companies, more companies are offering agents compensation in the form of equity and revenue sharing that supplements traditional commission splits. This article provides insight into this shift.
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July 2021
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As the need to automate and increase efficiencies continue to rise, industry-specific back-office accounting systems are becoming gradually more important to brokerages. With many options to choose from T3 Sixty compiled a list of eight important questions and steps to help brokers to find the right system for them.
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July 2021
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Key performance indicators, or KPIs, are an invaluable tool for brokerage leaders to grow and adapt their businesses. In this article, we identify and provide details on the six most critical KPIs brokerages should track.
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June 2021
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MLSs have long offered services provided by exclusive technology partners. This strategy has created some vulnerabilities for MLSs when they want to diversify offerings or help themselves and participants fully leverage derivative MLS data. This article explores the importance of MLS technology interoperability.
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June 2021
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A diverse team has numerous benefits – it supports creative solutions, innovation, increased retention, improved culture and better decision-making. This article provides insight into how to develop and implement a diversity-focused hiring plan.
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June 2021
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The industry is consolidating at an increasing clip, and the strategy by companies vying for the top of the future leaderboard is becoming clearer. This article outlines the game plan by looking into one of its newest player employing the strategy.
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May 2021
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Rentals have long been a related, but detached aspect of the residential real estate sales industry. As the nation’s most popular portals mature and consolidate, however, they are beginning to also compete for dominance as rental marketplaces complement their for-sale business.
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May 2021
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Technology has become critical to the modern brokerage. Consequently, the contracts brokers have with their vendors have become ever more vital to business health. It’s never been more important to develop clear contracts that specify how integrations, data and acquisitions can affect operations. T3 Sixty gives its recommendations in this article.
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May 2021
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The brokerage accounting system landscape is changing. In this article, T3 Sixty presents five newer systems for brokerages to evaluate when considering a back-end financial platform.
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April 2021
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The nation’s largest residential real estate companies are capturing more market share and rapidly shaping the industry’s future into one more consolidated and large. The U.S.’s 20 largest real estate companies grew market share by 6.9 percent in 2020 over 2019. This article dives into the numbers.
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April 2021
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This article provides detail behind the Home Demand Index, the new homebuyer demand tool T3 Sixty released in partnership with Bright MLS in March. The tool gives 95,000 agents and 20 million consumers unprecedented insight into homebuyer demand.
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April 2021
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The pandemic depressed funding activity in 2020, but the analysis of activity suggests some important emerging trends. Read on for T3 Sixty’s analysis of real estate’s current investment landscape.
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March 2021
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The technology agents need, and will use, heavily depends on how they work, their strengths, and how they get and close business. This is why T3 Sixty evaluates technology decisions for companies and agents through the lens of the four agent archetypes, covered in this article.
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March 2021
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The Covid-19 pandemic has greatly shifted how brokerages and teams function, largely by shifting them into remote work environments. This change requires a careful attention to cultivating company culture, which becomes even more important when teams don’t physically interact on a regular basis.
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March 2021
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Real estate technology is increasingly getting consolidated in the hands of fewer, larger players. This article highlights some of the details behind the trend and the implications.
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February 2021
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This article covers the proven perspective and strategies for brokerages to recruit top producing agents. The successful formula involves a mix of understanding agent personas and archetypes, and then employing a strategy that leverages these for a particular market and brokerage.
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February 2021
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The pandemic has had huge effects on all areas of real estate including, of course, organized real estate. T3 Sixty’s annual MLS and local Realtor association scorecards reveal how each type of organization fared.
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February 2021
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The residential real estate brokerage industry is rapidly maturing, and nothing indicates this like the growing wave of companies within the ecosystem going public. The public markets provide resources and access to capital that increases the stakes and competitive firepower needed for firms to operate growing, sustainable businesses.
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January 2021
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Building a high-functioning remote company is now more important than ever. In this article, we explore the five most critical skills companies need to master and implement to find success with remote talent.
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January 2021
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T3 Intel provides digital, 24/7 access to T3 Sixty’s award-winning real estate research and analysis in one location. The service’s library includes almost 3,000 pages of research at launch and features an intelligent search algorithm that helps users accurately find the information and related subject matter they need. Learn more in this article.
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January 2021
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The residential real estate industry has an incredible opportunity to improve diversity in its ranks. The Real Estate Apprentice Foundation was designed to serve as a vehicle for companies and individuals throughout the industry to come together and help more people from underrepresented and underprivileged communities develop lasting real estate careers.
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January 2021
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The SP 200 ranks the industry’s most powerful leaders each year. The 2021 list, just released this month, helps showcase where the industry is, where it’s going and who’s leading it there. Read on for some more insight into this year’s list.
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December 2020
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Growing a business is not difficult, it just requires a clear, detailed plan, a clear intent, and, often, a guide that can help provide feedback on the realistic steps needed to reach stated goals. In this article, we outline just how brokerage and team leaders can embark on a journey to growth.
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December 2020
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Growing a business is not difficult, it just requires a clear, detailed plan, a clear intent, and, often, a guide that can help provide feedback on the realistic steps needed to reach stated goals. In this article, we outline just how brokerage and team leaders can embark on a journey to growth.
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December 2020
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Real estate companies have an immense opportunity to scoop up talented agents and employees in the pandemic’s wake, but they must understand the way the landscape, roles and work geography has shifted. This article outlines those.
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December 2020
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This immense change happening in the real estate industry requires clear-eyed analysis and information, which is just what T3 Sixty poured into over 200 pages of the 2021 Swanepoel Trends Report, which was published on December 7. We provide an overview of the report in this article.
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November 2020
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Many factors go into purchasing technology that will help companies grow and achieve their business goals. However, many brokerages and agents overlook proper implementation planning as a part of their tech-buying process. This article outlines how to incorporate processes to make the overall technology purchase and adoption process successful.
