All Articles
T3 Insight Monthly Digest Articles

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February 2023
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One of the most high-profile U.S. discount brokerage flameouts in recent years was Purplebricks, the U.K.-based startup that launched in 2014. The company raised $239 million to launch and expand in the US with a significant TV and digital ad spends but ended up exiting the country by September 2019. This article dives into the Purplebricks’ failure and includes a recorded video interview with Purplebricks’ former US CEO.

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February 2023
]
On Tuesday, T3 Sixty released its annual ranking of the nation’s MLSs, local Realtor associations and state Realtor associations by year-end 2022 member counts in the Organized Real Estate section of the 2023 Real Estate Almanac. This post presents a video conversation about the data in the report and some of the implications.

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February 2023
]
New construction – or the lack of it – has been a key factor in the nation’s nearly decade-long housing inventory shortage. With too few homes being built each year demand for single-family homes has consistently outstripped supply – there is just not enough housing being built for the nation’s growing population.

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January 2023
]
The concept of a discount brokerage — in which brokerages offer services to real estate buyers and sellers for less than the predominant commission-based model — has existed for decades in the real estate space. This article provides a brief overview of where this model has been and where it may be headed.

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January 2023
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Every year, T3 Sixty ranks the nation’s 200 most powerful residential real estate brokerage leaders in the Swanepoel Power 200 (SP 200). The 2023 edition launched on January 10.

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January 2023
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After two years of rapid growth, home prices have slowed markedly as the housing market transitions to a period of lower sales amid higher mortgage rates. This article provides an analysis of the current home price trend and some details of how it has impacted metros.

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December 2022
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The real estate market has undoubtedly slowed. As the end of 2022 approaches, this article explores the market features to expect in 2023.

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December 2022
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In this 2023 Swanepoel Trends Report chapter digest, we present a high-level synopsis of the industry’s most profitable, national real estate brokerage company: HomeServices of America.

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December 2022
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In this 2023 Swanepoel Trends Report chapter digest, we present a high-level synopsis of three compelling real estate companies: At World Properties, Peerage Realty Partners and Place.

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November 2022
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Multiple listing services have been critical components of the American real estate system for nearly a century. They are, however, facing some significant changes and challenges as the industry matures into an increasingly scaled, well-capitalized enterprise, with advanced technology and new data capabilities and practices.

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November 2022
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The long-established compensation structure that undergirds the American real estate brokerage industry is facing unprecedented scrutiny from DOJ and FTC investigations and challenges from several high-profile, class-action antitrust lawsuits
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November 2022
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Bright MLS, the nation’s second largest multiple listing service, which serves over 100,000 subscribers in the Mid-Atlantic region, has been among a vanguard of MLSs innovating to create an expansive future for itself and other MLSs. In this video conversation, Bright MLS President and CEO Brian Donnellan discusses the evolution he sees in the MLS space and how he’s looking to navigate it.

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October 2022
]
Hundreds of smaller MLSs remain active across the U.S., and many organizations wonder how they will compete or remain valuable in an ever-changing and consolidating landscape. In this video, T3 Sixty senior vice president of organized real estate Clint Skutchan hosts a conversation with several MLS leaders.

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October 2022
]
To accurately and effectively evaluate their technology strategy and approach, brokerages need to understand how technology fits their goals, vision, branding and more. This is why T3 Sixty developed the T3 Brokerage Technology Profile, outlined in this article.

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October 2022
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Homeownership is a key pillar of American life, and of the residential real estate brokerage industry. This article provides an overview of some of the latest data related to US homeownership and how rates vary by certain demographic characteristics.

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September 2022
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With new legislation impacting targeted online marketing, brokerages and agents will need to develop new strategies to bring in business. Fortunately, many real estate practitioners will need to leverage something they already have — contacts.

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September 2022
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Talented employees are the bedrock of strong, nimble, growing real estate companies. This chapter provides a detailed overview of where the real estate brokerage talent market is now, where it’s headed and how to best navigate it.

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September 2022
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Watch Stefan Swanepoel and Jack Miller discuss some of the biggest trends shaping the industry and provide a preview of the 2023 Swanepoel Trends Report.

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August 2022
]
A new breed of digital payment apps is helping brokerages offer and facilitate digital payments to address the many needs they have for transferring money. These apps are streamlining and simplifying this process for the companies, their agents and consumers. This article provides more details on the trend and lists three notable companies in the space.

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August 2022
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As the market changes, the valuations and the ways investors evaluate companies do too. This article provides an overview of the evolving real estate tech mergers and acquisitions market and some insights into the increasing focus of valuations.

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August 2022
]
The nation’s two largest MLSs, CRMLS and Bright MLS, have announced a new joint venture, REdistribute, which will lead an MLS data monetization effort. T3 Sixty recorded a video interview with CRMLS CEO Art Carter about the effort. Watch it here.

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July 2022
]
Real estate leaders can find success, uncover new opportunities and even get stronger in a more “challenging” market, with smart, careful adjustments and business discipline. This article shares 12 approaches leaders can apply to successfully adapt.

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July 2022
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In this video, Michael Phelan, T3 Sixty vice president of marketing and technology, and Paul Hagey, T3 Sixty editor-in-chief, discuss the brokerage technology challenge that the recent RE/MAX announcement illustrates.

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July 2022
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Human resources represent real estate brokerage and teams’ most powerful asset. This article outlines how organizations can enhance their talent by leveraging the power of the network effect to expand and diversify their teams.

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July 2022
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Investor activity in the single-family housing market has significantly increased recently. This article explores some of the disparate geographic impact of the activity.

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June 2022
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As the market swirls with seemingly conflicting trend lines of increased prices, low inventory and low days on market, this article explores a leading indicator of homebuyer demand in three markets.

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June 2022
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Real estate data standards play a key role in helping push the industry data and technology forward. This article highlights where it is in its effort to provide and implement data standards across the industry.

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June 2022
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MLSs and brokers are also collaborating in new ways to advance MLS service into a modern business that consumers need and want. This article dives into one strategy unfolding in Tennessee.

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May 2022
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Real estate leaders at the 2022 T3 Summit explored some compelling themes and trends the industry and brokerages currently face. This article provides a brief overview along with some highlights of trends discussed at the event.

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May 2022
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In T3 Sixty’s work with brokers and agents, three technology categories have become apparent that brokerages find they can significantly improve the efficiency and efficacy of their and their agents’ efforts. This article highlights these categories.

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May 2022
]
The Mega 1000 reveals that the nation’s largest brokerages as a group have gained market share during the past several years, but the gains have been greatest among the very largest in this elite group. This article presents some of the numbers behind this market share consolidation.

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April 2022
]
Well-operated real estate teams have long achieved profit margins that surpass brokerages. A new breed of brokerage company is looking to scale this opportunity by partnering with talented agent entrepreneurs and support them with comprehensive services and guidance into profitable real estate businesses. This article explores this new model.

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April 2022
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Hiring, keeping and retaining talent is perhaps the most important activity businesses can do to thrive and grow. People are the engine that animate all success. This article provides an overview of how to design and implement a comprehensive talent strategy.

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April 2022
]
With the maturing of industry technology and the increasing advantage access to vast amounts of capital provides. The 2022 Corporations report shows one impact of this: the degree to which the big companies are outpacing even their large peers.

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March 2022
]
Understand the latest leading real estate technology in a conversation with T3 Sixty editor-in-chief Paul Hagey, and T3 Sixty technology division executives Travis Saxton and Jonathan Peterson as they explore the trends and takeaways of the 2022 Tech 500, which published this week!

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March 2022
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Technology has promised to make things simpler and more efficient for a long time. In this article, T3 Sixty identifies three proven habits brokers who successfully utilize technology adhere to.

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March 2022
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Real estate tech acquisitions have increased each year in the last three years and 2022 is on pace to again surpass the number of acquisitions the year before. This article chronicles the recent acquisitions and some of the reasons why it is happening now.

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February 2022
]
MLS organizations are looking to control more of their own technologies and futures by owning equity in the tools and services they and their subscribers rely on, either alone or in partnership with other MLSs.

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February 2022
]
MLS organizations are looking to control more of their own technologies and futures by owning equity in the tools and services they and their subscribers rely on, either alone or in partnership with other MLSs.

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February 2022
]
Clint Skutchan, senior vice president of organized real estate at T3 Sixty and the lead researcher for the publication, hosts a conversation with three organized real estate leaders to help digest the numbers in the 2022 ORE.